Tag Archives: integration
5 ways to integrate SEO and content marketing
Although SEO and content marketing are often still managed separately, there are many activities that overlap between them and some would even argue that a large part of SEO and content marketing are the same. Although I would consider SEO and content marketing to be different disciplines (at least at this stage in their respective […]
Building social media into marketing campaigns
Whilst social media can add a new dimension to a business’s marketing efforts, large investments in social may not always be possible. There may therefore be an opportunity to integrate smaller elements of social media marketing into the framework of an existing marketing campaign that has already been approved and underway. ‘Socialising’ a marketing campaign […]
10 ways to merge social media and email
This post was inspired by a Blue Sky Factory Email Marketing eBook by DJ Waldow As part of your company’s digital marketing efforts, email and social media marketing are two great tactics to get your message out there and engage customers. Social media is continuing to grow exponentially, with Facebook, Twitter and the recently publicly listed […]