Category Archives: Personal & professional development

Agency versus client-side marketing

After spending the best part of ten years as an in-house client-side marketer, I recently made the decision to experience life as a marketer within an agency. My ambition is to continually develop myself as a rounded marketer, something I’ve tried to demonstrate using the ‘T-shaped marketer’ approach and I felt the change to agency-side marketing […]

My three words for 2014

It’s that time of year again when I choose three words to define the year ahead and guide me through the next twelve months. It’s a tradition that Chris Brogan started a few years ago and something I’ve continued since I began in 2011. Whilst New Year resolutions are all well and good, many are doomed […]

How to develop a modern marketing portfolio

For many new graduates encountering the job market for the first time, they’re discovering a very harsh and competitive environment. Whilst UK unemployment has been falling recently, the number of long-term jobless has hit a 17-year high illustrating that competition for jobs has never be tougher for both young and experienced professionals. However, with the […]

The power of mental fortitude

It’s been a pretty good time for British sport over the last few days. Following hot on the heels of the British and Irish Lions’ first win in 16 years, Andy Murray finally became the first British male to win Wimbledon in 77 years, something many British sports fans thought might never happen in their […]

Why I work

Like many people, I spend the majority of my time at work, more often than not in an office building away from home and with people I have not actively chosen to be around. Yet when one activity dominates such a large proportion of one’s life, in my opinion it makes sense to try and […]

My 3 words for 2013

Last year I continued my annual tradition of putting together my three main words to live by for the year ahead. This process has been inspired by the work of Chris Brogan who has been sharing his three words and encouraging others to do the same since 2006. As another new year begins, I have decided […]